Once we select a project for Launchpad, we work very closely with the team as a trusted advisor. Project Teams: Our Launchpad service is uniquely valuable for projects across both distribution and liquidity. We hope to continue this trend by filling our pipeline with great projects that can properly leverage our ecosystem to both increase awareness and drive adoption of digital assets. As always, we communicate that investing in digital assets is risky and we offer no guarantee of returns, but our portfolio of launchpad projects has performed extremely well thus far. We work hard to curate a collection of top projects at attractive prices for our users. Binance Users : Launchpad offers a unique opportunity for our users to participate in high-quality projects that have been thoroughly reviewed by our team. As a trusted partner of many projects in the space, we have a compelling value proposition for both our users and the project teams themselves. Our leadership team has alluded to the value of Launchpad in previous publications, but we would like to share some additional thoughts. We also look for projects that have reasonable valuations and have been prudent in their cash burn & fundraising strategies, such that our users have the opportunity to participate in the growth of these networks. We look for strong teams who are typically in later stages in terms of product maturity with significant technical development and a history of delivering on their communicated milestones. Our team conducts extensive due diligence across team, technology, economics, community, go to market strategy, and commercial/strategic execution. Unlike many ICOs of 2017, where projects were able to raise capital simply through posting whitepapers on websites, we have a dedicated, full-time team analyzing every Launchpad candidate. We care deeply about protecting our users, and while we do not nor will we guarantee returns on Launchpad token purchases, we feel confident that we source, review and offer compelling projects for our users on the platform. Since then, we have seen many exchanges begin offering IEOs, with varying levels of diligence, quality and performance.Īt Binance Launchpad, one of our core differentiators as a platform is the rigor and depth of our diligence process. Shortly thereafter, many exchanges followed suit by offering their own versions of Launchpad, in what the industry has collectively referred to as an “IEO,” or Initial Exchange Offering. The sale was successful and the project has generated positive returns for our users since the offering. We offered our first Launchpad sale of 2019, Bittorrent, in January during a difficult bear market. Since then, we have helped projects raise a total of ~$27 million through our platform to continue building their networks. Core to this mission is enabling communities to participate in and support project teams that are building networks whose value accrues to a native digital asset.Īs part of our evolution, we reintroduced public sales in early 2019 through Binance Launchpad, a platform for offering token sales to our user base. The Binance Launchpad team would like to share some thoughts on our offering - including the rigor of our diligence and the value proposition we offer to both Binance users who gain exposure to quality projects and teams who use our platform as an alternative to traditional, private fundraising.Īt Binance, our mission is to spread the freedom of money.
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